Music Video Conventions Research

Last class we were able to finish up and submit our commercial on time at the end of class. Looking back I realized how following our storyboard really allowed us to film with a structure in our mind, so when I work on my music video I want to follow the same strategy. During the editing process for our commercial I saw and felt how much we struggled just for a 25 to 30 second commercial. I hope to become one with Pinnacle Studios and work on editing in a different approach that will not take much time. For the music video I decided to separate from my group but I will be willing to help them when they need it. I separated my group because working alone settles my mind on an idea that I already was thinking about during the commercial project. I also wanted the music video to express my deep love and interest that makes up who I am as a person. The song that I choose for my music video is called None Like You and is by Joshua Aaron and fetaures Aaron Shust. I choose this song because I wanted to express my pride in being a Messianic Jew. In the past years I always felt that I wasn't myself and was wearing a mask that never allowed me to show my true self. Even though I opened up my heart and religion to being Jewish there is still many aspects of myself and life that I need to work on. I want my music video to show my true self through dance because, truly there is no one like him. I also was able to receive this song through my synagogue and I instantly knew I had to do this song.

    The genre of my song falls under Contemporary Worship Music. The camera shots I noticed that is present throughout the genre include: Two-Shot, Three-Shot, God eye view, Medium Shot, and Long Shot. There is more camera shots but I narrowed it down to what I've seen in most music videos under that genre. The camera movements present in the genre would be a Pan, Tilt, and Hand- Held. The camera angles present include: Wide shot and Eye level. The editing techniques I've researched that are used in contemporary worship music genre include: Reaction shots, Eye line match, cutaway, Split-screen. The sounds used in the genre include: Non-Diegetic sounds such as shofars most of the time used in the background but not scene on screen. Diegetic sound such as guitars, violins, keyboards, clarinets, trumpets or a chorus can be seen in most music videos under Contemporary Worship Music genre. 

1. Costume: Most of the men are usually dressed in a formal attire with dress pants and shoes, button down shirt and ties. Most women are dressed formally in bright, colorful blouses, skirts and dresses.

2. Lighting: The lighting of most of the music videos are natural outdoor lighting to show happiness and joy or a very dark and dim room and on stage the bright yellow-white light shines on the singer for a performance.

3. Actors/Actresses: The music videos consist of middle aged women and men dancing or singing while playing many instruments. Sometimes teens and young children will be in the music video singing along with the adults. 

4. Makeup: Men are usually not wearing any makeup and the women are shown to have light and natural makeup.

5. Props: There are not many props used but when there is most of the props include scarves, flags, instruments such as the keyboard, violin, and guitars mainly and sometimes shofars. 

6. Setting: The locations and setting of most contemporary worship music genres take place anywhere outdoors, in the city or town, and on stage for a performance. Sometimes the setting can be at home showing their family depending on the meaning of the song and story behind it.